TRUE Sports Acquires Aerotech Golf Shafts

Dec 05, 2019

PR Newswire

NEW YORK, Dec. 5, 2019 /PRNewswire/ — Lincolnshire Management today announced that TRUE Sports, a portfolio company and the leading golf shaft manufacturer in the world, has acquired Aerotech Golf, a designer and distributor of high-end composite golf shafts. This third acquisition during Lincolnshire Management’s ownership was financed from the balance sheet of TRUE Sports, but no other financial information was disclosed.

True Temper is known throughout the golf industry as the number one shaft in golf. Aerotech is renowned for its unique multi-material SteelFiber line of golf shafts that combine carbon fiber with high strength steel filaments. Adding Aerotech to the lineup of TRUE Sports golf brands, including True Temper, Project X and ACCRA, cements TRUE Sports’ position as the global leader in golf shaft innovation across all product categories. The company’s shafts dominate professional tours around the world with their iron shafts being used by 70% of PGA Tour players.

“We have been working actively with the management team at TRUE Sports to identify opportunities to extend their leadership position in the sporting goods space, particularly golf shafts,” said T. J. Maloney, Chairman and CEO of Lincolnshire Management. “Adding Aerotech’s extremely popular SteelFiber line of shafts to the TRUE Sports stable of products further reinforces the company’s leadership in multi-material golf shaft design and manufacturing.”

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